Campaign

Betadine

 

β€œThe believable benefits of antibacterial spray.”

The new Betadine campaign is cleverly crafted to not only appeal to consumers who are aware of anti-bacterial products but also explain and introduce the benefits to a broader, often rural audience. With over 4 million YouTube views and counting.

TVC.

 

Dangers 60

Gargle 30

 

Tourist 60

 

Feminine 30

 

Project Credits.

 

Client - Betadine
Agency - Duet 
Account Director - Asmunandar Jimmy Aputra Saleh
Creative at Large - Mahardian Hakim Lubis
Art Director - Reza Ramadhan
Senior Copy Writer - Putahadi Narachman
Account Exec - Hanny Intania

Indonesian Production - Brightlight Pictures
EP - Dede Iman
Producer - Imam Cakranegara

Australian Production - About Bob
Producer - Tony Ashmore
Producer - Jules Tahan
Director - Matt Wilson
DOP - Adam Howden
1st AC - Cameron Gaze
DIT - Corydon Anderson
Grip/Gaffer - Richard Turton
Sound - Andrew Ramage
Best Boy - Jesse Moyes
Art Director - Michael Houston
Hair & Make-Up - Natalie Burnley & Margo Orsatti
Transport - Lorette Combe & Julian Duggan
Offline - Manimal
Online - The Cut Shop
Audio - Eggi

 

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